In a 2018 article by Retail TouchPoints, it is reported that some 94% of sales for smaller retailers happen in-store. This is one of the main reasons that smaller retailers cannot afford to take that Vacation or Time-off.
Due to sales happening mainly in-store, this also prompts smaller retailers to ask, “so why the need for e-Shop?”.
But instead of thinking of it as a “Good to Have”, why not think of it as your 24 / 7 silent worker.
With an e-Shop, your regular customers can purchase or check product specs online at their convenience, even after your shop closes for the day.
Most importantly, you now can also afford to take that short vacation break to recharge yourself while your business operates.